Roz is the lead marketer on Visit Liverpool’s Screen Tourism Campaign – The Ultimate Setting. With a strategic focus on promoting film and TV-linked experiences, Roz blends creativity with data-driven insight to spotlight Liverpool City Region’s cinematic appeal. Her work bridges tourism and entertainment, showcasing iconic filming locations to attract visitors and boost the local economy. Collaborating with Liverpool Film Office and local businesses, Roz ensures the campaign engages audiences through targeted digital storytelling and immersive content. Her leadership in this initiative reflects her passion for storytelling, place branding, and driving economic growth.
